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Yobel

B2BLogisticsManufacturing Live site

Every company finds its service and its country without getting lost

Context

Yobel is a logistics and manufacturing group operating in several Latin American countries. It covers everything from foreign trade and manufacturing to warehousing, distribution and courier, for very different industries. Its website had to organize a lot without overwhelming anyone, and let each company reach what it needs in its own country.

Interwwweb's role

Working with Fibra Studio, who shaped the brand identity, Interwwweb defined the site's structure, designed its interface and built it, keeping the content manager separate from the front end so Yobel's team can update the site without touching the design. Services and industries each get their own section, so a company comes in through what it needs rather than through how the group is organized. A country selector in the header adapts navigation to each operation, and a visual system with its own icons and motion carries the group's identity onto the web, on desktop and on phones.

Delivered scope

  • Content structure and interface design
  • Content manager decoupled from the front end
  • Service and industry sections
  • Country selector in the header
  • Full build, adapted to desktop and phone
  • Visual system and custom iconography
  • Opening and interface motion
Three mobile views of the Yobel website interface
Yobel visual system and iconography board

Technologies

WordPress headless · React · Tailwind CSS · Motion