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Moteado

Food and beverageBrand Live site
The Moteado home page with its monarch butterflies in a desktop browser, and the mezcal page on a phone

A mezcal brand told at the pace of the scroll

Context

Moteado makes artisanal mezcal in Michoacán, Mexico, led by a fourth-generation master distiller. The monarch butterfly, the craft and the family's journey are part of the brand, and each mezcal page shows its technical sheet and the awards it has won.

Interwwweb's role

On a design by Alejandro Gavancho Studio, Interwwweb programmed the website in WordPress and maintains it. The home page, Our Craft and Journey move with scroll animations, each mezcal has its own page with its technical sheet and awards, and the buy button takes customers to an external checkout.

Delivered scope

  • WordPress build of the approved design
  • Scroll animations on the home page, Our Craft and Journey
  • Mezcal pages with technical sheet and awards
  • Buy button with an external checkout
  • Age verification
  • Desktop and mobile versions
  • Ongoing maintenance
On three phones: the monarch migration section, Our Craft and the Moteado cap
Technical sheet and Double Gold medals from the artisanal mezcal page

Technologies

WordPress · GSAP