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Custom System

From USD 9,000 per phase

A custom system, delivered in defined phases.

Each implementation phase has its own scope, dependencies, acceptance criteria and budget.

Custom System Describe Your System From USD 9,000 per phase
Visual preview for Custom System

Design

About the Design

Design is defined by the agreed phase: Directed or Signature.

Directed Design

Clear, coherent visual direction based on your existing brand (colors, typefaces and references you already have). One defined visual line, without open-ended identity exploration.

Not included by default

Logo creation, full brand identity, a design system from scratch or unlimited rounds of aesthetic exploration.

Signature Design (when agreed)

A higher level of visual detail when the project requires it and it is agreed in the proposal.

What You Buy

A defined phase of a digital system designed around requirements that do not fit a standard package: portal, roles, multiple workflows, integrations or custom processes.

Best Fit

For Companies With a Defined Problem

Companies with a defined problem, an internal owner and requirements that cannot be safely standardized.

Not for: If you only need a focused website or a standard commercial flow → Focused Website or Inquiry & Booking System.

Includes by phase:

  • Scope, dependencies and acceptance criteria defined
  • Agreed responsive interfaces for the users in that phase
  • Workflows, roles or integrations included in scope
  • Observable states and handoff documentation
  • QA and phase delivery

Excludes by default:

  • Open-ended scope or unlimited backlog
  • Day-to-day business operations
  • 24/7 support or ongoing emergencies
  • Third-party licenses
  • Guaranteed commercial results or legal compliance

Inputs:

  • Users, workflow and decision owner
  • Current systems, constraints and dependencies
  • Available access, representative test data and acceptance owner
  • The smallest responsible phase to evaluate first

Deliverables:

  • One approved implementation phase
  • Defined dependencies and acceptance criteria
  • Observable states and documented handoff
  • QA record and phase delivery

How It Is Priced

Each phase has its own deliverables, budget and acceptance. If uncertainty makes it impossible to quote responsibly, we may first propose a Solution Blueprint phase, with no obligation to implement.

Result

A phase delivered and accepted against the agreed criteria. Documented basis for deciding the next phase.

A Concentrated Process

These five steps are our working method for every engagement — not five product phases.

PHASE 01

Brief & Fit

We review the goal, audience, action, inputs, constraints, fit and starting scope.

PHASE 02

Direction

We align the content, visual and functional direction before production expands.

PHASE 03

Build

We build the approved responsive experience within the agreed boundaries.

PHASE 04

Connect the agreed handoff

We add the agreed form, booking, destination or workflow and test observable states.

PHASE 05

QA & Delivery

We verify the agreed scope, resolve or record defects and prepare the handoff for approval.

Why is this delivered by phases?

Multiple workflows, roles and integrations create dependencies that need separate deliverables, budgets and acceptance criteria.

Does a phase create an unlimited roadmap?

No. Each phase ends at its agreed definition of done. New requirements are deferred, exchanged or quoted separately.

Is web design included?

Yes. Design is defined by the agreed phase: Directed or Signature.

Does this include branding?

No. Logo creation, full brand identity, a design system from scratch and unlimited visual exploration are not included by default.

Can I request a more distinctive visual direction?

Yes. Signature Design can be included when the project requires it and it is agreed as part of the phase proposal.

Define the Next Responsible Phase

Describe the users, workflow, systems, constraints and decision owner. We will review fit and the smallest responsible next step.

Describe Your System